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GA4
What is measurement ID of GA4 and how to get this
GA4
What is measurement ID of GA4 and how to get this
By
4 min read
July 25, 2022
Out of the total websites in the world, more than 40% are built using WordPress. That’s a huge number for any CMS platform and hence, there is a great chance that your website is built using WordPress. Also, you probably use the WordPress Contact Form 7 plugin for your website's contact us form.
So tracking of WordPress contact form 7 is extremely important.
We will show two ways to track WordPress contact form 7
Traditional Google tag manager way that would take a lot of time.
Google Analytics 4 a.k.a GA4 is an updated and improved version of google analytics. Prior to GA4, Google launched Universal Analytics in 2012 and made improvements till 2014.
Let’s see the changes made in Google Analytics over time:
Journey of Google Analytics from 2005
What is a Measurement ID in GA4?
Measurement ID represents a data stream. It is a unique id that permits GA4 to collect data from a website after being inserted into the tracking code on your website.
If you are familiar with Universal Analytics (UA), a measurement ID is similar to a UA tracking ID.
The format of measurement ID is G-XXXXXXX.
How to get this GA4 ID?
Step 1:
Sign in with a Google Analytics account
Step 2:
Go to GA4 Property > Click on the ‘Admin’ button at the bottom-left corner.
Admin tab in Google Analytics 4
Step 3:
Click on ‘Data Streams’ in the right navigation panel.
Data Streams in Google Analytics 4
Step 4:
Clickon the '>' icon
Step 5:
Copythe Measurement ID
Measurement ID in Google Analytics 4
If you are using Google Tag Manager (GTM) for website tracking setup then you require a measurement Id to create a GA4 event tag. And before creating a GA4 event tag, you need to create a configuration tag. Then this measurement ID is inserted into the configuration tag.
Sounds a bit confusing… Isn’t it?
However, you can automate this process with Tagmate. Tagmate automatically creates a configuration tag and sets it up with a GA4 event tag.
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